The Client:
Merrell

The Challenge:
Provide Merrell with a handful of product focused adventure, active, and lifestyle photos for their Fall/Winter 2017 catalogue.

The Creative Solution:
Our Merrell team used the Smoky Mountains in our own backyard as the perfect backdrop for an outdoor adventure photoshoot that portrays Merrell’s mission to their core audience.

The Results:
The catalogue was distributed nationwide via print and online.