New Market Canvas Ad
Graphic Design | Animation | Video | Strategy
A creative advertising campaign for social media marketing.
The Project
The Client:
Edley’s Bar-B-Que
The Challenge:
We needed an introductory piece of content for Edley’s Bar-B-Que in new markets. This content needed to span a wide array of menu items, video content, blog content, and more to get the full “Edley’s experience”.
The Creative Solution:
We created a canvas ad that highlighted menu items, with click throughs to videos, blog content, and the menu section on the Edley’s website. We also included an “about Edley’s” section, so people could explore and learn about Edley’s and begin to get excited about the new location opening.
The Results:
Average view time of :31, which is 200% higher than standard video watch time on the platform.