The Client:
UMG Nashville

The Challenge:
One of our clients came to us with a need for more email subscribers. We came up with a contest campaign with email address entry. Most consumers won’t give out their email addresses for just anything. We knew the prize needed to be substantial enough to warrant obtaining emails.

The Solution:
We hosted a 12 Days of Concert Tickets Giveaway. Each day we posted different creative to go along with the contest and picked 12 winners at the end of the contest.

The Results:
The contest was extremely successful, garnering 4,058 new email subscribers for the client.

We’re giving away a pair of tickets to any concert in 2017 every day for the next 12 days! Enter the 12 Days of Concert Ticket Giveaways at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 13, 2016 at 10:04am PST

Another day, another pair of concert tickets to give away! Have you entered our 12 Days of Concert Ticket Giveaways yet? [link in bio]

A photo posted by UMG Nashville (@umgnashville) on Dec 16, 2016 at 10:22am PST

????All I want for Christmas is…a pair of tickets to any UMG Nashville concert. ???? [enter at the link in our bio]

A photo posted by UMG Nashville (@umgnashville) on Dec 21, 2016 at 10:24am PST

On the 2nd day of Christmas, UMG gave to me…another pair of tickets to the concert of your choice! Enter at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 14, 2016 at 10:37am PST

We’re halfway through the 12 Concert Ticket Giveaways of Christmas! Don’t be a Scrooge, enter at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 18, 2016 at 6:24pm PST

????Raindrops on roses and whiskers on kittens, free concert tickets and warm woolen mittens. ???? Enter to win yours at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 22, 2016 at 10:58am PST

Don’t forget to treat yourself this holiday season! Enter to win a pair of concert tickets to a show of your choice. [link in bio]

A photo posted by UMG Nashville (@umgnashville) on Dec 17, 2016 at 6:07pm PST

Have yourself a merry country Christmas with this gift from us to you! Enter to win free concert tickets at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 19, 2016 at 6:29pm PST

Free concert tickets > Coal. Enter to win your pair at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 23, 2016 at 10:54am PST

Don’t miss out on free tickets to the concert of your choice! Enter to win your pair at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 15, 2016 at 10:33am PST

The best last minute stocking stuffers are free! Enter to win tickets to any UMG Nashville concert at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 20, 2016 at 6:47pm PST

There’s only one pair left! Don’t forget to cross yourself off the list. Enter to win tickets to the concert of your choice at the link in our bio.

A photo posted by UMG Nashville (@umgnashville) on Dec 24, 2016 at 10:38am PST